Alterian provides a unique platform integrating analytics, content and execution through industry leading tools, such as the Alterian Messenger email platform, and the award winning Content Management solutions. They  enable marketers to drive a seamless, multi-channel customer experience.
For over a year Axiall has worked with Alterian on a series of initiatives designed to identify high-value opportunities and arrange meetings for Alterian’s Sales Consultants throughout the UK.
Andy Peart, VP Marketing, said “Axiall have demonstrated their value to Alterian over a sustained period. They have worked with us to define and sharpen various propositions and have consistently been proactive in developing and modifying our lead generation programmes to maximise their success. The quality of their people sets them apart from much of their competition – they know how to articulate a very complex proposition to high-level Marketing decision-makers and to develop a sales dialogue which regularly results in high-value meetings. I would be pleased to recommend Axiall’s services