We Deliver in 5 Key Areas

  • Our customised approach

  • Our briefing process

  • Our people

  • Our project management

  • Our account management

About Our Services

We provide seven different services to help you reach your full marketing potential.

Lead Generation

From a few days calling to a fully integrated, multi-channel Intelligent Business Development campaign we can make a difference.

Market Research

We ‘get under the skin’ to monitor Customer Satisfaction, produce detailed Market ResearchBrand Perception and Staff Satisfaction Surveys and deploy the latest technology to offer in-depth Web Surveys.

Company Mapping

We help clients understand who the right people are throughout a large company or a group of target organisations. For a client story click here

Our Approach

We’ve delivered successful campaigns for some of the biggest companies in the world as well as small, local companies. They tell us that we exceed their expectations consistently, at every stage of the programme and give us references to prove it.

You can benefit from a process we’ve developed with the help of our clients. It’s called Intelligent Business Development, or IBD and is based on a proven, successful methodology. Crucially, we tailor it to match your needs for each campaign.

Why not ask us how we can tailor a simple lead generation campaign or an IBD programme to help you achieve your business development goals.

Our People

We pride ourselves on the quality and experience of our people.

You can take advantage of over 100 years experience our team has built up in delivering successful sales and marketing campaigns and market research.


We guarantee our clients that our telemarketing executives will fulfil 4 vital criteria:

  • They will fully understand the client proposition and know how to deliver it in the most effective manner
  • They will have at least 15 years of business experience
  • They will understand the business issues facing the C-level contacts they are speaking to and be able to talk to the contact on a peer-to-peer basis
  • They will have extensive telemarketing experience

Market Research

Our researchers include research professionals with backgrounds at the Financial Times and major consultancies. Combined with our market knowledge, this enables Axiall to offer a range of applied research services to help our customers to grow their business by better understanding the needs of their clients and their marketplace

Specialist Knowledge

Our skills and experience have been successfully applied to most market sectors. We have particular strengths:


The Axiall management team have a combined total of over 100 years working for technology companies. Over half of our campaigns have been delivered for companies offering a technology-based product or service. They include TelstraRedstoneAniteAVR and Dynamax Technologies


We understand financial markets both in London and worldwide. Our clients include Thomson ReutersFTSEFactSeteSignal (IDC) and TNS

Professional services

We’ve delivered successful campaigns for consultancies and service providers in HR, the legal sector, business continuity, outsourcing and software development. Clients include SHL Group, Rialto Consultancy,Garrison Continuity, QuantumPlus and Infocat


With ABPI-qualified executives we’ve delivered successful campaigns for GSKSoria NaturalSDL and IDBS